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Weaver Markets gets wheels turning on scholarship
By: MICHELLE REIFF Review Staff firstname.lastname@example.org, Staff Writer
Anyone who has shopped at Weaver Markets in Adamstown has likely visited The Wagon, the familiar fixture outside the store which offers reasonable lunch options for visitors.
What patrons may not know is that this popular attraction offers more than just a bite to eat for hungry customers. The trailer, which has been offering support to local community groups in the form of donations for several years, has embarked on its latest endeavor — a scholarship for Cocalico High School students.
Mike Weaver, general manager, said the A. Earl Weaver Scholarship, named in honor of his father, who founded the store in 1962, will be offered beginning with the graduating class of 2013. It will be a one-year award offered each year to a deserving senior who plans to pursue a business related major at an institution of higher learning.
"He is the one that wanted to give back in the community," said Weaver of his father, who passed away in April 1998. "He was a great example for us and we’re trying to continue that."
Weaver said that although The Wagon is only in its third year, its roots stem back to a hot dog trailer which the store had years ago. The hot dog trailer evolved to a tent for chicken barbecue, which progressed to a pavilion out back.
"People were missing those cheaper meals, so we built a wagon and put it out in the front of the building," said Weaver. The trailer has two or three sandwich options, with nothing more than $3, 11 a.m. to 7 p.m., Wednesday through Saturday from the last week of March through the second week in November.
When The Wagon was started, 25 percent its revenue from Wednesdays was donated to local organizations.
"Since both of our store locations are right in Cocalico School District (the other being the Reinholds market in Blainsport), we thought that the best way to help the community was to work through their booster clubs," said Weaver. "From school groups to church groups to fire companies… this year we added the school music and art departments."
Weaver said he gets about 10 to 20 requests a week for donations; therefore, many of the booster clubs the store supports have received some type of contribution in the past.
With the creation of the new scholarship, two weeks will be designated during the year when all proceeds will be donated to this effort.
Weaver, who manages the two store locations along with his brother, Gene, embraces the opportunity to continue in his father’s footsteps by helping to enhance the community through philanthropy.
"At this point (the amount of the scholarship) will be determined by revenue," he said. "It will be $1,000 to $1,500. We would like to see that increase a little each year." More WEAVERS, page A10